Fiat and
Alfa Romeo both suffered in Germany last month, losing
13.7 and 35.5 percent of their sales respectively, while
Lancia was up 10.7 percent all against the backdrop of
an overall market that was relatively flat.
In total, 296,722 new passenger cars were sold in
Germany last month, according to data released by
automotive industry trade body KBA; that was up
2.9 percent year-on-year.
The Fiat brand added 7,523 registrations during June,
down 13.7 percent, to give it a 2.5 percent share of the
German market for the month. Alfa Romeo continued to go
backwards and it lost 30.5 percent after shifting 773
units, to take a 0.3 percent share of sales for the
month. That left Alfa Romeo as the worst performing
brand on the German market for the month bar Daihatsu
(-48.3 percent) which is being withdrawn from this and
other European markets.
Lancia bucked Fiat Group Automobiles (FGA) downward
trend, it was up 10.7 percent, albeit to just 299 units,
which added up to a 0.1 percent share of the market for
June. Chrysler Group added 722 vehicles, up 60.1 percent
year-on-year. Chrysler Group data isn't split down but
all or almost all sales would be from the Jeep brand.
After the first half of the year 1,634,401 new cars have
been sold in Germany, up 0.7 percent on the same period
of 2011 while the Fiat brand has 40,888 sales in Germany
for the year-to-date, down 9.7 percent. That gives Fiat
a 2.5 percent share of the German market for the first
half of the year.
Alfa Romeo has lost more than a quarter of its sales
(-26.6 percent) so far this year, and rests on 4,434
units to take a 0.3 percent share of the market for the
first half of 2012. Alfa Romeo is the second poorest
performer in year-on-year terms for the year-to-date
(after Daihatsu).
Lancia has 1,916 sales for the year-to-date, up 154.4
percent which makes it Germany's best performer for the
period in year-on-year terms, well ahead of the next
best, Land Rover, which is up 82.2 percent. However in
context, Lancia's market share for the first six months
adds up to only 0.1 percent.
Finally, Chrysler Group is on 3,578 sales for the
year-to-date, up 40.2 percent for a 0.2 percent market
share. All or almost all of these sales would come from
the Jeep brand.
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