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Attempting to
pass off Chrysler's 300 sedan as a Lancia
was always going to be at the top end of the
optimstic scales, but one more example has
been shifted, as, on the occasion of the
traditional end-of-season ‘Ferrari World
Finals' which took place at the Ricardo
Tormo de Cheste circuit in Valencia on 1-2
December, Lancia delivered a Thema Executive
3.0 V6 MultiJet II 239 HP to Ferrari driver
Fernando Alonso. |
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Fiat
Group's Italian sales slumped again in November, down
six thousand units and 16.6 percent to 31,666 units,
however the carmaker outperformed the overall market and
that meant its share
closed almost up to 30 percent.
According to Italian
automotive industry body UNRAE, 106,491 cars were sold
in Italy last month, down 20.1 percent from the 133,284
units sold during the same period last year.
Outperforming the overall market allowed Fiat Group to
raise its November market share from 28.49 percent in
2011 up to 29.74
percent this year.
The Fiat brand was down 13.73 percent to 23,269 units
last month, but that raised its market share to 21.85 percent.
Lancia and Alfa Romeo both slumped and lost a quarter of
their sales year-on-year, the former down 23.42 percent
to 5,188 units while the latter dropped 25.74 percent to
2,649 units. The Fiat Group's niche brands also declined in November,
Jeep was down 11.42 percent to 543 units, Ferrari
dropped 27.78 percent to 13 units while Maserati lost
83.33 percent after managing to shift just 4 cars.
After the first eleven months of the year the overall Italian
market is down 19.72 percent to 1,314,868 units. Fiat
Group mirrors that decline, down almost one hundred
thousand units and 19.46 percent to 389,849 cars. It has
a 29.65 percent share of the market for the
year-to-date.
The Fiat brand is down almost sixty five thousand units
and 18.75 percent to 276,595 cars for the year-to-date
which still beats the market and takes its share of all sales
to 21.04 percent for the period. Lancia meanwhile drops
16.25 percent to 67,256 units, Alfa Romeo is down 28.14
percent to 39,610 units, Jeep is down 16.91 percent to
6,038 units, Ferrari is down 56.19 percent to 244 units
and Maserati has lost 73.23 percent to rest on just 106
cars sold over the first eleven months of 2012.
The Fiat Panda was Italy's best selling car last month
with 10,270 sold which was flat on last year. That put
the Panda top of A-segment for the month and onto
111,000 units for the year-to-date. Second best seller
for November was the Fiat Punto with 5,189 units sold,
down more than two thousand units on the same month last
year. The Punto has 75,233 sales now for the
year-to-date, a collapse of almost forty thousand units.
Lancia's Ypsilon was the fourth best seller in Italy
during November
with 3,098 units sold, one thousand eight hundred down
year-on-year and it has 42,390 sales for the
year-to-date, more than eight thousand units off the
same period last year. Another Fiat Group Automobiles
(FGA) model to be struggling this year is the Fiat 500,
its 2,679 units in November was almost one thousand
eight hundred off the same month last year, but it still
helped Fiat retain the top two slots in A-segment for
the month. For the year-to-date the 500 is on 40,676
units, down seventeen thousand units on the same eleven month
period last year.
The new Fiat 500L made its first appearance in the
Italian top
10 best sellers last month, squeezing into tenth with 2,115 units
sold, that also puts it seventh in B-segment. It now has
3,909 sales since launch. The fading Alfa MiTo comes
nowhere near the B-segment top 10 these days and it added 571
units its last month, down four hundred units when compared to
November 2011. For the year-to-date the MiTo has 9,968
sales, a decline of more than SE en thousand units.
In C-segment, meanwhile, Alfa Romeo's Giulietta (1,798)
was third behind Nissan's Qashqai and VW's Golf in
November. That represented a fall of more than six hundred units for the
Giulietta year-on-year, while for the year-to-date it is on 28,079
units, down five thousand on the same period last year.
Also in C-segment Fiat's Bravo has 10,672 sales for the
year-to-date, almost half what it achieved in the same
period in 2011.
In D-segment the Fiat Freemont was back at the top in
November with 1,118 sold, down just over two hundred and
fifty units year-on-year, while for the year-to-date it
is on 13,521 units. In E-segment the Jeep Grand Cherokee
added 163 units last month, although that represented a
significant drop on last year; for the year-to-date it
is on 1,610 units, flat on last year. In F-segment the
only representative in the top 10 in November was Ferrari's new F12Berlinetta
which saw seven registrations. For the year-to-date only
one Italian car cracks the F-segment top 10, Ferrari's
458 Italia on 143 units.
Elsewhere, in the class for small MPVs, the 500L and
Lancia Musa locked out the top two spots for FGA in
November The Musa had 1,307 sales, in fact up four
hundred and fifty units on the same month last year
while for the year-to-date it is on 13,243 units to top
the category and that is just one thousand units less
when compared to the same period last year. The outgoing Fiat Idea,
meanwhile, has 2,872 sales for the year so far.
Finally, in Multispace Fiat's Qubo and Doblò continued to
rule the roost, the former adding 766 units, the latter
219. For the year-to-date the Qubo is on 10,050 units
while the Doblò is on 3,378.
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