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Fiat brand had a decent opening month, of
the year, falling 4 percent to 46,899 units
(48,843 in January 2012) and that was half
the rate of the overall market's decline
meaning its share climbed by 0.2 percent
year-on-year to 5.1 percent. Photo: New Fiat
500L. |
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Fiat
Group has started the new year in Europe where it left
off the previous year with its sales continuing to fall
during January and 61,010 cars sold for the month left
it down 12.4 percent year-on-year and adrift of the
overall market which fell 8.5 percent.
In total 918,280 new passenger cars were sold in Europe
(EU27+EFTA) during the opening month of the year
according to Brussels-based automotive manufacturer
trade body ACEA.
Fiat Group meanwhile lost
more than eight thousand registrations in January and
that pushed its market share down by 0.3 percent
year-on-year to 6.6 percent. That left Fiat Group mid
pack when it came to its main peer group, with Ford
(-25.8 percent), PSA Peugeot-Citroën (-16.1 percent) and
Toyota (-16.1 percent) all performing worse than the
Italian carmaker last month in year-on-year terms.
Amongst the Fiat Group Automobiles (FGA) brands there
was unbroken red ink, however, the Fiat brand had a
decent opening month, of the year, falling 4 percent to
46,899 units (48,843 in January 2012) and that was half
the rate of the overall market's decline meaning its
share climbed by 0.2 percent year-on-year to 5.1
percent.
With sales of the latest-generation Ypsilon tailing off,
Lancia suffered a sharp fall last month down 31.7
percent to 6,178 units (versus 9,044 in January 2012).
Lancia's January European market share thus slid by 0.2
percent year-on-year to 0.7 percent. Lancia's data
includes the Chrysler brand's small number of sales in
the UK.
Alfa Romeo continues to prove to be the rotten apple in
the FGA barrel, last month dropping a further 36.8
percent year-on-year to 5,638 units, that compares to
8,923 in January 2012. That left its January European
market share down 0.3 percent year-on-year to 0.6
percent.
Jeep is FGA's token brand in Europe but it also fell
last month, down 14.5 percent to 1,981 units (2,318 in
January 2012). That left the American off road brand
unchanged on 0.2 percent of the market for January.
Finally the Fiat Group's two luxury/performance brands,
Ferrari and Maserati, sold a combined 314 cars last
month and when compared to the 479 they sold during the
same month a year ago that added up to a fall of 34.4
percent.
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