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The Fiat brand is down 5.3 percent and five
thousand units to 90,649 units for the
year-to-date; however, helped by initial
demand for the new 500L (above), that
outperforms the overall market and thus its
share of all sales is up by 0.2 percent on
the opening two months of last year to rest
on 5.2 percent. |
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The Fiat
Group continued to see its sales sliding across Europe
throughout February; it dropped 15.7 percent
year-on-year to 55,985 units, underperforming most of
its major rivals as well as the overall market which
lost 10.2 percent.
However the Fiat Group
did outperform the two U.S. carmakers amongst its peers,
GM and Ford, and for the year-to-date it has now moved
above the latter in overall sales, into fifth place. The
data has been released today by European automotive
manufacturer body, ACEA, and covers the 27
members of the EU plus the EFTA signatories.
The Fiat Group's long term decline in Europe shows no
sign of easing off and its February sales tally was in
fact ten and a half thousand units down year-on-year. As
a result its European market share last month weakened
by 0.4 percent to 6.8 percent.
The positive news however was the stabilisation of the
Fiat brand during February; it sold 43,698 new cars and
that meant it outperformed the overall market after it
dropped 6.7 percent year-on-year. That equated to a loss
over just over three thousand sales but allowed it to
strengthen its market share by 0.2 percent to 5.3
percent.
The other Fiat Group Automobiles (FGA) brands all
struggled last month and posted double digit losses.
Alfa Romeo's sales collapsed by a further 41.8 percent
in February to just 4,718 units and its market share
thus dived by 0.3 percentage points year-on-year to 0.6
percent. Lancia (which includes a handful of Chrysler
sales in its totals) meanwhile lost 38.5 percent of its
sales, dropping to 5,477 units, and its market share
also contracted by 0.3 percent year-on-year to 0.7
percent.
The niche brands also failed to ride out the downturn
last month,; Jeep was down 16.3 percent year-on-year to
1,905 units while Ferrari and Maserati shifted a
combined total of 187 cars, that added up to a 40.3
percent fall.
After the first two months of the year, the Fiat Group
has 117,067 sales in Europe, down 14 percent
year-on-year, while its market share for the period is
down by 0.4 percent year-on-year to 6.7 percent.
The Fiat brand is down 5.3 percent and five thousand
units to 90,649 units for the year-to-date; however that
outperforms the overall market and thus its share of all
sales is up by 0.2 percent on the opening two months of
last year to rest on 5.2 percent.
Alfa Romeo is down 39.2 percent to just 10,359 units
after the first two months of the year, with its overall
market share down by 0.3 percent to 0.6 percent. Lancia
(which includes a handful of Chrysler sales in its
totals) is down by 35 percent to 11,675 sales, while its
market share to the end of February is off 0.2 percent
year-on-year to 0.7 percent.
Elsewhere Jeep has 3,905 sales in Europe for the
year-to-date, down 15 percent to keep a 0.2 percent
share of the market for the period, while Ferrari and
Maserati have 479 sales after the first two months of
2013, down 39.5 percent year-on-year.
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