What will future Maseratis look like? You can
see them on display at the Maserati stand at the Bologna Motor Show.
In November 2002, the
House of the Trident set up a collaboration with the European Institute of
Design in Turin and gave a group of students an interesting though demanding
briefing: to hypothesize about Maserati models in the year 2010 through stylish
models made to a scale of 1:4.
The Project Coordinator for Maserati is the
Concept Design Manager, Frank Stephenson. The students were asked to imagine the
new vehicles keeping in mind the history of the marque and its distinctive
stylistic elements, and to bring together class, elegance and sporting spirit,
characteristics that have always accompanied the Viale Ciro Menotti cars.
The best models are on show in a special area
of the Maserati stand at the Bologna Exhibition Centre until 14 December. This
is a varied project with each model having its own unmistakeable personality:
from sports models and unique city cars to exclusive, luxury saloons.
This fulfilling experience with the EID shows
how the Modenese marque will be perceived in the future, to innovate and develop
new technical solutions, as Maserati is doing from the beginning of her history.
|