17.07.2003 LANCIA CENTRO STYLE RELEASE IMAGES OF FIAT IDEA-INFLUENCED YPSILON-BASED MINI-MPV
Lancia have released these
two images of a Ypsilon-based mini-MPV. With initial interest reported
as 'very strong' in Fiat's Punto-derived Idea B-MPV which received its
world premiere at the Geneva Motor Show earlier this year, Lancia are keen
to capitalise on this rapidly growing segment.
Lancia's entry into this segment would be positioned upmarket with a luxury interior and high-specification options allowing it to be multi-purpose as well as offering a 'mini-office' workspace enviroment. |
related articles:
26.06.2003 NEW
LANCIA YPSILON ON THE ROAD: HIGH RESOLUTION IMAGES
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