To mark the 50th
anniversary of the first Tokyo Motor Show, Maserati have
presented the Pininfarina-built Birdcage 75th concept
supercar on their stand, alongside the two new Quattroporte
versions which are making their Japanese debut at the show.
The 39th edition of the Tokyo
Motor Show celebrates just over half a century (the event
wasn't held in 2004, the exact hlf century year) since the
first event at Hiniya Park in 1954. Due to its huge
popularity the motor show this year has been
extended to 17 days to avoid overcrowding, and this fact now
makes it the
longest running motor show in the world.
This year an
expected 1.5 million visitors are expected, well over the
record 1.4 million who attended the 37th show. Visitors
began streaming into the huge, modern venue on Saturday when
it opened its doors to the public for the first time. There
are two hundred and thirty nine companies from thirteen
countries taking part and the stands are situated in an exhibition area
which measures some 40,000
square metres. There are many new vehicles being presented
for the first time in Japan as global carmakers warm to the
strategic importance of Asia's leading motor show. From
Italy these include Giorgetto Giugiaro's Ferrari GG50
concept sportscar, and the Fiat Panda Alessi which is making
its official debut. The main theme of this year’s Tokyo
Motor Show is technology and the design of future
automobiles, and to this end there are a vary array of
futuristic vehicles using alternative fuel cell propulsion.
There is also a hall dedicated to the Japanese car industry
which has shot to global prominence and penetration in the
last half century.
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Maserati are
exhibiting the two news versions of the Quattroporte which
made their world debut at the Frankfurt IAA last month.
Fronting the display is the high performance Sport GT (in Grigio
Touring) and the fascinating Executive GT (in Blu Nettuno).
These two joined by the aggressive GranSport coupé. CEO
Karl-Heinz Kalbfell introduced the two new Quattroporte
models during a press conference, and he emphasised the
importance of the Japanese market to the Modena brand,
pointing out the sales success that the Quattroporte has
already achieved on the local market, which has always had a
strong appetite for prestigious executive sedans.
Maserati also had a special treat for the visitors over the
last weekend (22 and 23 October) as the MC12 supercar and
the Pininfarina designed Birdcage 75th prototype were
alternated on the stand. The Birdcage 75th - built to
commemorate the 75th anniversary of Pininfarina and which
debuted at the Geneva Salon in March - blends elevated
style with the very latest in technology.
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