Lamborghini has inaugurated another new outlet, this time in the Estonian capital city Tallinn; this is the Raging Bull's first dealership in the Baltic region and the Eesti Talleks-owned showroom will also cover the Finnish market. It is the latest step in a growing global roll-out of the brand which has seen the Bologna-based carmaker recently entering growing new markets such as Russia, India, China and Brazil, as well as significantly increasing its dealership numbers in countries including the UK and the USA.

The new dealership in Tallinn belongs to Eesti Talleks, one of Estonia's leading conglomerates, which already owns a country-wide Volkswagen distributorship network. VW owns Audi which in turns owns the Lamborghini brand. The new Lamborghini showroom in Tallinn opened with a ceremony on July 12. Amongst the invited guests was Lamborghini President and CEO Stephan Winkelmann. “There is very strong potential for Automobili Lamborghini in new markets such as Estonia, and our new dealership in the capital city is a mark of our commitment to establishing and expanding the brand within such markets,” said Winkelmann.

The Estonian company already operates a chain of Volkswagen dealerships in Estonia and since its foundation in 1998, it has improved Volkswagen's position on the Estonian car market from poor to top rank. Saksa Auto has dealerships in Tallinn, Tartu, Pärnu, Jôhvi and Viljandi. The operation in Tallinn was at the time it opened the first Volkswagen dealership in the world to be built completely according Volkswagen's current guidelines, the so-called piazza or marketplace concept.
 

In accordance with this concept, the dealership has a large, modern showroom and a state-of-the-art garage with all the necessary technical facilities. In addition to the dealership activities, all import activities are managed from a modern building in Tallinn.

Tallinn with a population of around 400,000 is the capital of Estonia; it is an historic seaport but in recent years has developed a thriving IT sector. Eesti Talleks said during the inauguration ceremony that its goal is to sell at least ten Lamborghini models per year. The 180 square meter showroom in the Mustamae district will feature significant models from the Lamborghini sports car range, starting with the Gallardo, which has a local list price of 2.5 million kroons (160,000 euros). Eesti Talleks plans to add another VW-owned prestige marque this year, Bentley, with further high-end brand names also set to be introduced soon.

Meanwhile, it is being reported that Lamborghini will report a healthy 30 percent year-on-year sales rise for the first six months of the year, when Audi unveils its half-year interim report on 30th July. Lamborghini will announce another record sales period with 1239 cars so far this year, compared to the 952 it achieved in the same period last year.