INTRODUCTION
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Sportiness and
elegance packaged in a unique, exclusive style. Harmony of
shape and volume that add up to a good-looking, powerful and
solid car supplemented by Alfa Romeo mechanical and
engineering excellence. This, in short, is the soul of the
Alfa Brera, a new prestige coupé that is able to arouse
great emotion and guarantee maximum driving satisfaction.
The planners and designers had only one aim in mind: to
marry the elegant, sporty line of an outstanding car with
the quality and comfort of a luxury saloon. They achieved
this result by basing the new product on the attractive
Giugiaro-designed Brera prototype that won the hearts of the
press and the general public, as the long list of
prestigious international accolades reveals: 'Best of Show',
assigned by Autoweek magazine at the Geneva Motor Show;
'Best of Show' in the Prototype category at the Villa d'Este
Concorso D'Eleganza; 2 category prizes at Challenge Bibendum
2002, one as 'one of the most elegant cars in the world';
and the title of 'the most fascinating car' conferred at the
Super Car Rally 2002 from Paris to Monte Carlo. This very
respectable CV has now been inherited by the new Alfa Brera
due to go on sale at the end of 2005.
This Giugiaro-designed model turns heads for its
unmistakable Italian elegance, an absolutely unique,
unrepeatable style that promises the satisfaction of a
sporty drive with full respect for Brand traditions. The new
model shares this quality with other Alfa Romeo cars within
its category that are now remembered as milestones in the
history of the motor car. From the 1900 SS to the Giulietta
Sprint, from the Alfetta to the Giulia Sprint GT.
The original styling is complemented by generous dimensions:
the Alfa Brera is 183 centimetres wide, 441 cm long and 137
cm high with a wheelbase of 252 cm, although the sharply
tapered front and rear make the model look very compact.
Despite this, no compromise has been made over comfort and
function, as often happens with this type of car.
Inside, the Alfa Brera also offers a welcoming, well-lit and
highly sophisticated environment due to the use of opulent
materials and the adoption of innovative products, e.g. a
generous fixed glass roof that allows more light into the
car and gives passengers a greater sense of space as well as
setting off the car's slender shape to greater effect.
The centre of the Alfa Brera dashboard also houses a
built-in radio and all controls for the
sophisticated-looking automatic dual zone climate control
system. The radio plus CD player (or MP3 player as an
option), offers outstanding Bose® sound quality and was
designed and built for the passenger compartment. It
consists of six speakers and delivers a power output of 570
Watts. The Alfa Brera adds a host of sophisticated devices
and systems to this equipment array that makes it a new
benchmark in its segment.
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Examples include: VDC, Xenon
headlights and seven airbags (under the heading of Safety);
infotelematic system with radio and phone controls on the
steering wheel, Bose® Hi-Fi system and CD-changer (for Audio
and Infomobility); Cruise Control (for stress-free driving);
16", 17" and 18" alloy wheels (for car customisation).
Depending on the market, the range also offers a range of
possibilities that are created by cross-matching two JTS
direct injection petrol engines (a 185 bhp 2.2 unit and a
260 bhp 3.2 V6 unit), two specifications; 10 body-colours;
and 4 interiors in flocked fabric, Alfatex®, Frau® leather
and grosgrain leather.
These opulent interiors are rounded off by exclusive power
units. The true heart and the true strength of every Alfa
Romeo model is its engine. The Alfa Brera's attractive,
personality-packed looks conceal a diverse range of
outstanding high-tech power units that offer generous
performance: a 185 bhp 2.2 unit and a 260 bhp 3.2 V6 unit,
both JTS direct injection petrol units. Both power units
meet Euro 4 environmental standards and are paired with
6-speed manual gearboxes that feature short travels, slick
shifts and low loads. The Alfa Brera JTS power units have
been developed to specifications laid down by Alfa
engineers. As such, they represent Alfa Romeo's
interpretation of the direct injection petrol engine, which
means driving satisfaction and high performance for the
customer. The result is a car capable of exciting
performance that is perfectly at home on everyday roads as
well.
Apart from Alfa Romeo character, the new car assures
outstanding dynamic performance due to a high double
wishbone suspension at the front and a Multilink suspension
at the rear. The Alfa Brera combines a sporty attitude with
a very comfortable drive and also offers a state-of-the-art
Alfa Q4 four wheel drive on the 3.2 JTS. As far as safety is
concerned, the Alfa Romeo Brera offers the most
sophisticated electronic devices to control the vehicle's
dynamic performance (from braking to traction) and push its
dynamic limits still further. These devices are not
intrusive for the driver but greatly benefit safety. They
have been developed operationally through simulations and
meticulous track testing with the aim of ensuring maximum
driving satisfaction.
With its safety, power and attractive styling, the Alfa
Brera marks a step forward in the top-of-the-range coupé
field, a specific area where Alfa Romeo has always played a
leading role. The new vehicle has been designed for quality
without compromise. This concept has been pursued throughout
all stages of the car's development process, from product
design to the innumerable tests that the car has had to
undergo until ready for production. The Alfa Brera's quality
is also expressed in the choice of opulent interior
materials; in the tuning of its Alfa Romeo engines to
achieve top-level performance, engine note and driving
comfort - and in the optimisation of the sophisticated
suspension systems. The term 'quality' also describes a
world of financial services and products to meet all needs. |
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