SERVICES (ITALY)
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The Alfa 159
Sportwagon range offers all customers, even the most
demanding, a choice between different features and devices,
as well as a wide range of unique financial and rental
formulae.
The new way to enjoy the Alfa 159 Sportwagon
Financial Services have devised a number of complete new
financial formulae that combine loans and added value
services and accessories chosen to reflect the specific
features of the new model. Below we describe the many
financial rental solutions proposed by Financial services in
the main European countries, designed to meet customers’
specific demands.
ALFA PIU'
To mark the launch of the 159 saloon, Sava – a company that
specialises in financial products for the Alfa Romeo dealer
network, and market leader in its field – has developed the
new flexible ‘ALFA PIU’’ marketing system for Italy jointly
with Alfa Romeo. Obviously, with the Alfa 159 Sportwagon,
customers can still enjoy a constantly new car, only paying
for its actual use: a flexible down payment from 0 to 50% of
the selling price, 24 or 36 small instalments and the
advantage of the Guaranteed Future Value. At the end of the
contract, they can choose one of 3 options: to replace the
car and purchase a new one, to keep it and pay the Final
Residual Instalment, or to return it having only paid for
the actual use.
Leasing, ‘long-term’ rental and ‘instalment loans’
The Alfa 159 Sportwagon is the ideal car for businessmen,
professional people and the self-employed. Fiat Auto
Financial Services have therefore created a range of
formulae that are tailor-made for these customers on the
major European markets. First of all, ‘leasing’, which
allows them to use the car without owning it, and without
investing any capital (correct planning of income and
outlay), and to choose the duration of the contract (from 24
to 60 months), the down payment and the flexible value of
the final instalment.
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The ‘long-term rental’ formula on the other hand meets the
needs of companies and professional people who wish to use
and enjoy only the advantages of the Alfa 159 Sportwagon.
Long-term rental means they have one interlocutor, the
rental company, that relieves them of all the formalities
related to ownership of the car (road tax, insurance,
ordinary and extraordinary maintenance, roadside
assistance). For the Italian market, Savarent has introduced
new insurance services that protect driving licences from
the inconvenience of the partial/total subtraction of points
or the withdrawal/suspension of the licence, for example
‘S.O.S. licence’, a policy that envisages the payment of a
daily rate/reimbursement in the event of the suspension or
withdrawal of the licence. And it is also possible to
purchase an Alfa 159 Sportwagon with an ‘instalment loan’,
varying in length from 12 to 72 months, combined with
flexible insurance cover for the driver and the car.
Credit card and infomobility services
In Italy, numerous services are also offered in a single
credit card, which is completely free for Alfa 159
Sportwagon customers and offers numerous advantages: up to
Euro 1,500 of credit for purchases in 25 million POS all
over the world, Euro 1,500 of credit at privileged
conditions for purchases and service at authorised Alfa
Romeo workshops, no commission on fuel supplies, flexible
repayment and 24 hours roadside assistance.
The credit card offers the Targa Programme free of charge,
the accumulation system that adds value to purchases all
over the world, entitling the cardholder to a bonus of 1% to
15% of the sum spent. The Bonus can be used as a discount on
the purchase of cars and services. And finally, on request,
the Alfa 159 Sportwagon can be fitted with a satellite radio
navigator that incorporates bCONNECT infomobility services,
which were designed to put technology at the driver’s
service, making car travel more comfortable and easier. Just
by pressing the special button the driver can connect to a
toll-free number, using the GPS/GSM network, to talk with an
operator, a real personal assistant ready to respond to his
requests in his own language. For example, he may use the
Drive Me service to find the address or telephone number of
a private individual or company, or find out about traffic
conditions on the entire Italian and foreign motorway
network, or receive medical advice and online roadside
assistance 24 hours a day. |
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